Welcome to the WBF Finland 2025 – with the World Championships in Creative Make-Up!
On October 19, 2025, Helsinki will host a spectacular showdown of artistry and imagination as the World Bodypainting Festival's Creative Make-Up World Championship takes centre stage. Along the thrilling world champion category, we provide also the Nordic Awards in various bodypainting and facepainting categories from October 18–19 within the beauty fair I Love Me, Northern Europe’s largest beauty, fashion, wellness & health expo, held at the Helsinki Expo and Convention Centre.
I Love Me is more than a trade show— it’s a vibrant celebration of self-care, personal style, and wellness.
Set against this dynamic backdrop, the Creative Make‑Up World Championship transforms the fair into an electrifying artistic arena. Talented make‑up artists from around the globe will compete live, showcasing their techniques, striking designs, and bold expressions of creativity. The audience can watch every brushstroke and detail as the artists create for the world title.
Join us at Messukeskus Fair Grounds to experience the fusion of beauty, wellness, and world-class creative craftsmanship at the WBF Finland 2025!
Photo Davide da Damos, Artist Yana Shtepa @WBF
Over two days of competitions, participants can take part in the Nordic Awards for Fashion Editorial Make-up and Bodypainting on October 18th. The next day, October 19th, the competition continues with the World Award: Creative Make-up, where World Champion title is given, and the Nordic Award: Facepainting - bringing bold ideas and detailed designs to the spotlight.
Take part, show your vision, and let every detail speak for itself—this is your moment to stand out!
Photo: Daniel Janesch
08:00 - Registration and welcoming
09:00 - 14:00 Nordic Award: Bodypainting
11:00 - 12:00 Nordic Award: Fashion Editorial Make-up
12:00 - 14:00 Jury & Photoshooting Fashion Editorial Make-up
14:00 - 16:00 Jury & Photoshooting Bodypainting
16:30 - 18:00 Presentation & Awarding Nordic Awards
08:00 - Registration and welcome on the trade show's contest area.
09:00 - 12:00 Nordic Award: Facepainting
12:00 - 14:00 Jury & Photoshooting Facepainting
13:00 - 15:00 World Award: Creative Make-up
15:00 - 17:00 Jury & Photoshooting Creative Make-up
17:00 - 18:00 Presentation & Awarding World Championship and Nordic Award
Photo Burkart Bartel, Artist Yana Shtepa @WBF
The location: The Last drop Bar and Restaurant
Address: Ludviginkatu 3-5, 00130 Helsinki
Free entry
16th of October - Thursday from 7 pm
17th of October - Friday from 7 pm
18th of October - Saturday from 7 pm
kitchen open until 10 pm
After party
19th of October - Sunday from 8 pm
Make-up avaliable at the venue from 8 to 10 pm
Dress code: Dress To Impress
Kitchen open until 1:30 am
Want to be a model for makeup or bodypainting?
This is your chance to take part in an international creative experience! If you'd like to be a model for one of the talented artists, make sure to register as soon as possible.
All participants are responsible for their own travel and accommodation costs, but we’ve arranged special hotel discounts close to the exhibition center to make your stay easier.
We’re excited to welcome new faces and reconnect with those who’ve been part of the community for years. Let’s come together in this new location to create unforgettable moments, share inspiration, and celebrate creativity at its best!
1 Place World Award Trophy + € 1.000 in cash
2 Place World Award Trophy + € 700 in cash
3 Place World Award Trophy + € 300 in cash
+ Product Prizes by Danesa Myricks Beauty, LH Cosmetics, LW Brushes
1 Place Nordic Award Trophy
2 Place Nordic Award Trophy
3 Place Nordic Award Trophy
+ Product Prizes by Ben Nye, Riina Laine
1 Place Nordic Award Trophy
2 Place Nordic Award Trophy
3 Place Nordic Award Trophy
+ Product Prizes by Ben Nye, Riina Laine
1 Place Nordic Award Trophy
2 Place Nordic Award Trophy
3 Place Nordic Award Trophy
+ Product Prizes by Danesa Myricks Beauty, LH Cosmetics, LW Brushes
We are proud to present the distinguished jury of the World Bodypainting Festival in Helsinki, Finland.
Bringing together leading figures from the international make-up and body art community, our expert panel will evaluate and celebrate outstanding creativity across four categories.
With their diverse backgrounds, artistic expertise, and global recognition, the jury members represent the highest standards of excellence in the world of make-up and bodypainting. Their insights and experience ensure that every participant is judged with fairness, professionalism, and a deep understanding of this unique art form.
Join us in welcoming this remarkable line-up of judges who will help shape the future of the WBF Finland.
Discover Helsinki
Helsinki is a vibrant city where quirky urban life meets peaceful nature. Explore design-forward neighbourhoods, savour local Nordic cuisine, and recharge amid the tranquil beauty of the surrounding archipelago. From iconic landmarks to hidden gems, the Finnish capital offers an unforgettable blend of creativity, culture, and calm — the perfect destination for curious travellers and nature lovers alike.
Address:
Messukeskus, PL 21,
Messuaukio 1,
00521 Helsinki
FINLAND
Hotel Lilla Roberts is Helsinki’s most stylish boutique hotel, where 1920s glamour, Art Deco elegance, collaboration with Finnish fashion brands and urban relaxation blend seamlessly in a historic building with a heartfelt service. Step inside and let the atmosphere surprise you – You Are Invited.
Address:
Pieni Roobertinkatu 1-3
00130 Helsinki
FINLAND